It’s impossible to run a successful business if you don’t promote that business effectively. No matter how small your business is, it’s important to dedicate plenty of time and resources to promotional activity if you want to get the best results. Effective business promotion holds numerous benefits, including: Increasing the awareness of your brand Providing key information for potential clients/customers Bringing in new business Increasing sales and profits The good news is that promoting your business doesn’t have to cost the earth. Pinpointing the best marketing avenues for you and working with companies like HelloPrint.co.uk is a great place to…
Author: CareerExperts
When it comes to success, it’s easy to think that people blessed with brains are inevitably going to leave the rest of us in the dust. But new research from Stanford University will change your mind (and your attitude). Psychologist Carol Dweck has spent her entire career studying attitude and performance, and her latest study shows that your attitude is a better predictor of your success than your IQ. Dweck found that people’s core attitudes fall into one of two categories: a fixed mindset or a growth mindset. With a fixed mindset, you believe you are who you are and…
When most people discuss the essential items that you need to create a successful start-up, it is usually business-orientated. They normally discuss things such as a product that people really want or the right monetary backing. They also talk about the personality traits that you need, such as business acumen, the power of persuasion and hustle. The problem is that people tend to think of business and their personal life as two separate entities, which they can be. However, with a start-up, our personal life and your business tend to merge in a unique way. This means that you have…
Look at you, high-flyer! After what felt like an eternity of CVs, applications, situational tests, competency questions and interviewing, you’ve found yourself with multiple job offers. There are plenty of worse positions to be in. The power now lies with you and next comes the task of rejecting the employers whose offers you aren’t going to accept. Declining a job offer, especially after telling the manager how much you wanted to work for them throughout the interview process, is never going to be a pleasant task. However, this guide will help you to say “thanks, but no thanks” painlessly and…
Before we start answering the question from the title, it is probably a good idea to introduce the concepts that will take the centre stage in the rest of the article – employer branding and corporate social responsibility. Employer branding has been, in one way or another, a part of the business world since the inception of skilled workers, but it became a defined and (to an extent) formalized concept only towards the end of the 20th century. It describes the strategies and the tactics that different organisations use to position themselves as good employers. Nowadays, when certain industries are…
London is one of the economic powerhouses of the world, and as such, it comes as no surprise that it can be quite difficult to get a job there. With millions of people arriving every year to take advantage of the high pay, Pound strength, economic stability and cosmopolitan lifestyle – there is a huge demand for jobs that can make it quite tricky to land the one you want. Luckily the same increase in population also means that there is a growing job market to service everyone in the city and this opens up some job avenues that you…
Have you just received a job offer and want to push for more money? Are you looking for a promotion or pay rise in your current role? Either way, it’s time to put your negotiation skills to the test to get the best deal for you. Negotiating your salary can be a scary task. However, if you don’t bite the bullet and give it a try, you’re not going to get the pay packet you want. Don’t ask, don’t get. So, where should you start? We’ve rounded up our top tips on how to negotiate salary to help you out.…
When you’re creating a business presentation it is important that you are able to make it stand out. While it is true that the goal of the presentation may be to convey certain information – it is only going to be able to accomplish that if the audience is paying attention. If your business presentation stands out enough to command the attention of your audience and engage them – that’s a win. Granted this is a lot easier said than done, but there are a few ways that you can get off to a good start. Make sure your presentation…
If you’ve got an analytical mind, a passion for numbers and are looking for a career that could make you A LOT of money, accounting could be for you! If you’re interested in becoming an Accountant then the first thing you’ll want to do is look further into the different areas available. These include auditing, financial accounting, management accounting, tax accounting and forensic accounting. There are also a number of other specialist accountancy areas that may interest you. Once you’ve explored these key areas, you’ll want to establish what qualifications you’ll need to complete, such as an ATT qualification. Accountancy…
The personal statement (or as it is sometimes known, personal profile) section of your CV is one of the most important parts to get right. Writing a personal statement can also be the trickiest part of creating your CV as it needs to introduce you, make an impact and yet be concise. When done right, your personal statement should instantly show a recruiter that you are the right person for the job and the rest of your CV simply confirms it. So, where should you start? Start by thinking about your key skills and particularly the skills gained that are…
How many cheesy motivational quotes about teams can you think of? ‘Teamwork makes the dream work’ is one of our (least) favourites. As such, teamwork is often underestimated and dismissed as lovey-dovey nonsense. Should we be so quick to write off the power of working together? Well, in short, no we shouldn’t. Working as part of an effective team can not only boost a company’s success, but also your own. So, bearing this in mind, what makes a successful team? Let us fill you in! Why is teamwork so important? Teamwork is vital to the success of a business and…
A study at Strayer University found that most people think success is about achieving your personal goals. Ultra successful people delight themselves by blowing their personal goals out of the water. They succeed along many different dimensions of life—their friendships, their physical and mental health, their families, and their jobs (which they are not only good at but also enjoy). TalentSmart has conducted research with more than a million people, and we’ve found that ultra successful people have a lot in common. In particular, 90% of them are skilled at managing their emotions in order to stay focused, calm, and productive.…
One of the biggest hurdles for first-time managers can be having too much to do and too little time. Becoming a manager shouldn’t mean working harder and longer. Instead, it’s building the skills to work smarter. One key to working smarter is learning and applying time management skills, especially in three key areas. Making decisions A leader who can’t make a decision on time won’t last long in a leadership role. Use these tips: Determine whether the decision should be autocratic (you alone) or participative (with the team). Establish criteria for the decision and quickly gather data for assessment. Don’t…
Any seasoned job seeker can tell you that no two interviews are exactly alike. That being said, the same job interview questions tend to come up time and time again, in one form or another. Even if your ‘go-to’ questions aren’t asked during your interview, having responses prepared can still come in handy. One question that is almost guaranteed to rear its head is: “ Why did you leave your last job? ”. Hiring managers have good reason to ask you why your last position ended, or why you’re ready to move on from your current employer. They’re not just being…
Naturally, as walking, talking, breathing humans, we tend to feel nervous when something big is at stake. For some, this could be a high-profile sporting game in their spare time, for others this could simply be facing a fear. For many, this could be pre-interview nerves. You’ve found your dream role and your CV has worked its magic. One of the final hurdles is now to impress at interview stage. Face to face. No second chances, no pretending you didn’t read that email and spend half a day thinking of a witty and smart response. Believe it or not, most…
Trying to compare intelligence and gender doesn’t typically yield much in the way of productive discussion, but sometimes research comes along that’s worth opening this particular can of worms. Decades of research show unequivocally that men and women are equal in general intelligence (IQ), but that isn’t the case when it comes to emotional intelligence (EQ). There are subtle, and not so subtle, differences in men’s and women’s expression and understanding of emotions that must be explored and understood. Gender is a common place for people to assign labels around emotion. Such generalizations have pegged women as everything from the…
1. Up to date, correct contact details. Make sure you include up to date, working contact details. Look to include your email address, contact number and area of residence as a bare minimum. Additional contact numbers, portfolios (where applicable), Skype, additional email addresses are always a bonus! 2. Chronological Order This may seem obvious, but it’s critical. Recruiters, on average will spend circa 10 seconds reviewing each CV, meaning you’ll have to ensure that your most current, up to date experience is listed right at the forefront of the page. This will act as the ‘hook’ for Recruiters to ensure…
OK, we MIGHT owe you an apology. You may think that there is a special combination of words to describe yourself that will get you the job. Sorry, we’re not going to tell you what they are and we’re about to burst your bubble, too. These magical ‘buzz words’ simply don’t exist. Don’t shoot the messenger! While there’s no positive adjective that will guarantee you the job, the words you do use during an interview can dramatically increase your chance of success. Confused? Let us clear things up for you. In an interview, your main aim is to really sell…
According to UK Job Site, Select Jobs, with the number of graduates achieving a first increasing from 17% to 24% over the last five years, competition for graduate jobs is now stronger than ever. Here’s an exclusive insight into the four habits of successful graduate job seekers. 1. Gain Your CV Some Serious Exposure. The days of printing 50 copies of your CV and trawling your local area have long gone. In order to receive the greatest possible exposure, modifying your CV to offer you the best possible visibility online is now absolutely critical. Including a section within your CV…
It’s time to move on and you’re shipping your CV out again. What sort of a person are you? Are you perhaps seriously ambitious? Maybe you’re a good people-person? Odds on, you’re analytical, results-driven, determined, open, honest, a solid team player and an excellent communicator, even if you do occasionally suffer with public speaking anxiety. How do I know? You’re reading a careers article, you’re in work or job-hunt mode and almost every ad you’ve ever seen asks for those qualities, or some variation of them. In all honesty, your mum could probably write an introductory profile for you, using…